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PRODUCT
PurserPurser PulsePurser Prime
SOLUTIONS
Improve ad performanceGrow with creatorsCapture market demandOptimize inventoryIncrease profitability
COMPANY
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Purser · All e-commerce channels

See the whole business. Act on what matters.

Revenue, profitability, marketing and operations across every channel, in one place, with the next move ready to go.

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Illustrative example
01

Know what every sale really earns.

True contribution margin by SKU and channel, after returns, fees, shipping and ads, in one P&L checked against actual payouts.

  • Settlement-verified, so the margin is one you can trust
  • Products ranked by profit, including the ones that lose money
  • Profit leakage pinpointed across products, channels and costs
WHERE REVENUE GOES
$207,900
contribution from $358,400 net sales, after every cost
ContributionProductMarketingShippingFeesReturns
Trailblazer 32L$31,000
Alpine Shell$24,500
Starter Bundle−$2,300
02

Every ad, ranked. Every move, explained.

Meta Monitor ranks every campaign and ad from Winners to Weak on real delivery, tells you why, and recommends what to scale, pause or refresh.

  • A plain-English reason behind every rank
  • Creative fatigue caught before results collapse
  • One-click actions, or Autopilot within your limits
META MONITOR · LAST 14 DAYS
Winners1Strong1Average1Weak2
SCALE UP
Retargeting · “Cart Abandoners”Cost per purchase down 14% while spend held flat.
Review
PAUSE
Jacket Lookalike · StaticNo purchases in 3 weeks of real spend.
Pause ad
Act in one click, or let Autopilot handle it within your limits.
03

Ask anything. Trace every number.

Ask your business data in plain language, across revenue, marketing, finance and operations, and get answers you can check.

  • Every figure calculated from your data
  • Traceable to source records. Nothing invented
  • Role-based, so each person sees what they need
ASK PURSER
Which campaigns should I scale this week?
Retargeting · “Cart Abandoners”. Cost per purchase is down 14% with spend flat, and its orders carry a 61% contribution margin.
Meta Ads · 14 daysShopify ordersContribution model
Figures shown are illustrative.

Built on numbers you can trust.

01

Settlement-verified

Channel figures checked against what actually gets paid out.

02

Traceable

Every number links back to its source records.

03

Read-only

Purser can never move money or change your accounts.

04

Your rules

Suggest, Ask first or Autopilot, with every action logged.

Works with your stack
ShopifyAmazonMeta AdsGoogle AdsGoogle Analytics 4StripeXeroQuickBooksZoho BooksGoogle Sheets+ custom integrations on request
FAQ

Questions, answered.

Who is Purser for?

Brands selling across multiple channels that want true profitability and marketing that is judged on profit.

Which platforms does Purser connect to?

Shopify, Amazon, Meta Ads, Google Ads, Google Analytics 4, Stripe, Xero, QuickBooks, Zoho Books and Google Sheets. Using something else? Tell us and we’ll build the integration.

Will Purser change my ads without asking?

Only if you turn on Autopilot. In Suggest and Ask first, nothing changes until you confirm. On Autopilot, Purser acts within the limits you set and logs every action.

Is my data safe?

Purser reads your financial data with read-only, non-custodial access. It cannot move money, and disconnecting a channel removes its data.

Your next stage starts here

Let’s build your view of the business.

Tell us which channels you sell on and where your team loses the most time, and we’ll show you Purser on your own data.

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